Analysis Of Production Logos

Analysis Of Production Logos

Production company logos are important as it makes the film company recognizable by having the intro of their film production company logo at the start of the film. These logos are key to a company as it may base around their reputation of a company that makes them recognizable. Many production logo company logos such as popular ones are instantly recognizable by the use of four key features which is keeping is simple, Memorable, appropriate and also timeless. Film companies keep it simple as they want people to remember the film company logo. A film logo such as universal has the each with a glow around it and universal text in between the earth which again is memorable simple and appropriate.

Warner Brothers

Warner Brothers is a familiar production logo which as you can see is simple and is not confusing – it's not too complex.  As you can see that the production logo can be used for different purposes or genre as in one of them is a much darker color which they may use for a different genre. This means that the production logo can be changed by the use of colors to suit the audience or film. Looking back a warner brothers logo back in 1940s you can see that the logo has changed but of which may be based around the idea of keeping it simple and not much change for the audience to be confused by this logo, its recognizable to the new ones so that the audience has an idea that it's been updated and its still a warner brothers production that they are still watching but an updated logo with color, by keeping it the same concept from the 1940s makes it memorable for the audience and the fact that the logo has really changed can also make it a bit timeless. When the audience watches the film and recognizes the logo they may instantly know that its the company based on the film that they are going to watch and that its a quality film of the previous that they may have watched before of a Warner brother production.

20th Century Fox

The 20th century fox is a film company logo which is timeless as through the years it has remained the same concept of which it is memorized through the years but also through the years it has changed due to making it modern but also the film they are producing it for as other companies such as Warner brothers changes it’s color to the type of film. I would say that the logo makes itself look affect due to the colors and when you see their logo within intros it has light affects making it seem appropriate for their company but also the way that it stands tall may signify where they think they are in the film industry – the top.